Standards governing visibility and the use of the visual signature
The visual signature of the Conseil des arts et des lettres du Québec is composed of two indivisible components:

  • The pentagon in which the acronym “CALQ” appears
  • The official name “Conseil des arts et des lettres du Québec”

Clear space (“zone de dégagement”)

Zone de dégagement de la signature visuelle du CALQ

In the files provided, a clear space surrounds the visual signature which must be maintained proportionally when the logo is enlarged or reduced. The clear space area must not be impinged upon by text or any other graphic elements.

Minimum size

  • Print applications
    To ensure adequate legibility, the minimum width of the visual signature in printed documents must correspond to 4 cm (1 5/8 in.). If this option is not possible, the width of the signature must never be less than 2.5 cm (1 in.) wide.
  • Web
    To ensure adequate legibility, the minimum width of the visual signature in digital applications should never be less than 200 pixels wide.
  • Audiovisual production
    For audiovisual productions, the width of the visual signature should never be less than 2/10 of the total width of the screen.

Colour

Pantone C M J N R V B
Process Cyan 100 0 0 0 0 174 239
Black
100 %

 

Logo typeface

For information purposes, the typeface used for the visual signature is Myriad.

Police Myriad

What not to do

  • The typography of the visual signature must never appear without the pentagon.
  • The pentagon must never be used alone without the typography.
  • Never rotate the pentagon or change its orientation.
  • The typography must never be modified.
  • The visual signature colours must never be modified.
  • The acronym “CALQ” inside the pentagon can only be used in black and white.
  • The visual signature must never be used in colour on a dark coloured background.
  • The visual signature must never be distorted.
  • No graphic element can be introduced in proximity to the visual signature.
  • The clear space must be respected at all times. For the visual signature used on a transparent background, this refers to the grey area.
  • The proportions of the various components must never be modified..

The CALQ’s visual signature

The CALQ’s visual signature is available in 4 formats (*.eps, *.jpg, *.gif, *.png) so that users can choose the one best suited for their needs.

EPS (Encapsulated PostScript)

  • Vector file devised to be manipulated with Photoshop Illustrator software

JPG or JPEG (Joint Photographic Experts Group)

  • Ease of manipulation and compatibility with all graphics and word processing applications
  • Excellent printing results
  • Transparency variations are not possible

PNG (Portable Network Graphics)

  • Can be manipulated with most graphics and word processing applications
  • Scalable, portable and generally offers more effective compression than GIF
  • Especially adapted for web use
  • Allows varying degrees of transparency (alpha channels)
  • Cross-platform gamma correction (image luminosity control)
  • Colour correction and two-dimensional interlacing (progressive display)

GIF (Graphics Interchange Format)

  • Can be manipulated with most graphics and word processing applications
  • Equipped with a compression algorithm which helps reduce file size
  • Especially adapted for simple graphics on the web
  • Allows transparency control

Two-colour version

Signature visuelle du CALQ - PNG - couleur

Visual signature with a transparent background to be used on a uniform background.

For audiovisual production purposes, this version on a white or black background is preferred, when possible.

Download the 2-colour version in . EPS | .JPG | .PNG | .GIF

Black and white version

Signature visuelle du CALQ - PNG - noir et blanc 600

Visual signature with opaque background and framing to be used on a dark or polychrome background (patterns, gradients, illustrations, photographs, details competing with the visibility and integrity of the signature).

Download the black and white version in . EPS | .JPG | .PNG | .GIF

Reversed version (black ground)

Signature visuelle du CALQ - PNG - renversé

Visual signature with opaque background and framing to be used on a dark or polychrome background (patterns, gradients, illustrations, photographs, details competing with the visibility and integrity of the signature).

Download the reversed version in . EPS | .JPG | .PNG | .GIF

Gouvernement du Québec Logo

logo du Gouvernement du Québec - web format 3 - couleur

To ensure use of the government’s visual signature in conformity with the requirements of the Québec government’s visual identity program, the Programme d’identification visuelle du gouvernement du Québec (www.piv.gouv.qc.ca), consult the graphic guidelines that specify the standards to be applied according to various areas of application.

Under no circumstances can the height of the flag be less than 5.5 mm.

zone de protection du logo du Gouvernement du Québec

A clear space free from text or graphic interference must always be left around the visual signature.g

.EPS Files | Download the .zip file containing these files:
ipr.eps : printed, process
i2c.eps : printed, two-colour
inb.eps : printed, black and white
ir.eps : printed, reversed

.GIF Files
w1.gif : Web, format 1, colour
w2.gif : Web, format 2, colour
w3.gif : Web, format 3, colour

.PSD Files
w2m.psd : Web, format 2, monochrome
w3m.psd : Web, format 3, monochrome
w2r.psd : Web, format 2, reversed
w3r.psd : Web, format 3, reversed